COOKIE POLICY FOR THE CARBOOK.PRO WEBSITE

Last updated: 27 July 2026

This Cookie Policy (the „Cookie Policy”) explains what cookies are, which cookies the carbook.pro website (the „Website”) uses, for what purposes they are set, and how you can manage your consent.

The Website is operated by Carbook Soft LLC (registration number 44322813, 19 Kharkivske Shose, office 2005, Kyiv, 02090, Ukraine). For privacy matters please contact [email protected].

This Cookie Policy supplements the Privacy Policy for the carbook.pro website and should be read together with it.

1. WHAT COOKIES ARE

Cookies are small text files that a website stores in your browser when you visit it. They allow the site to „remember” your actions and preferences (such as your chosen language) for a period of time, and help the site owner understand how visitors use the resource.

Alongside cookies, similar technologies may be used — tracking pixels, browser local storage, and third-party service scripts. For convenience, all of these are referred to as „cookies” in this Policy.

2. LEGAL BASIS FOR USE

We set cookies on the following bases:

  • Strictly necessary cookies — on the basis of our legitimate interest (Art. 6(1)(f) GDPR) in ensuring the technical functionality and security of the Website. These cookies do not require consent, as the Website cannot function properly without them.
  • Analytics and marketing cookies — solely on the basis of your prior consent (Art. 6(1)(a) GDPR), given via the consent banner.

Until you give your consent, analytics and marketing scripts are blocked and do not set any cookies.

3. CATEGORIES OF COOKIES USED ON THE WEBSITE

3.1 Essential (strictly necessary)

These provide the core functions of the Website: correct page rendering, storing your chosen language, protection against bots and malicious traffic, and saving your cookie consent preferences.

Key services and purposes:

  • Cloudflare — protection against attacks and bots, load balancing, faster Website loading;
  • WordPress — service cookies for site operation, administrator authentication and the comments function;
  • Polylang — remembering your selected interface language;
  • WPConsent — storing your cookie consent choice (retention period — 30 days).

3.2 Statistics (analytics)

These collect anonymised information about how visitors use the Website: which pages they view, how long they stay, and where they came from. This helps us improve the structure and content of the Website.

  • Google Analytics — analysis of traffic and user behaviour. Retention of individual cookies ranges from a few minutes to 24 months;
  • Binotel — a telephony widget that records enquiries and calls from the Website (retention — up to 24 months).

3.3 Marketing (advertising)

These are used to measure advertising performance and to show you relevant advertising on other resources (remarketing).

  • Google Ads — conversion measurement, advertising campaign attribution, remarketing (retention — from 90 days to 24 months);
  • Facebook Pixel (Meta) — measuring the effectiveness of social media advertising (retention — from 3 to 12 months);
  • Google Tag Manager — a tool for managing marketing tags on the Website.

4. FULL LIST OF COOKIES

Below is an automatically generated and up-to-date list of all cookies used on the Website, including their name, purpose and retention period.

Essential

Essential cookies provide basic functionalities and are necessary for the proper functioning of the website.

NameDescriptionDuration
pll_languageВибір мови на сайті
wpconsent_preferencesThis cookie is used to store the user's consent preferences regarding cookies.30 days

CloudFlare

CloudFlare надає рішення для веб-продуктивності та безпеки, покращуючи швидкість сайту та захищаючи від загроз.

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NameDescriptionDuration
cf_use_obThe cookie cf_use_ob informs Cloudflare to retrieve the requested resource from the Always Online cache on the specified port. Available values: 0, 80, and 443. The cookies cf_ob_info and cf_use_ob are persistent cookies that expire after 30 seconds.session
__cfwaitingroomThe cookie __cfwaitingroom is used solely to track visitors accessing the host and path activated for the waiting room for the zone. Visitors using a browser that does not accept cookies cannot visit the host and path combination while the waiting room is active.session
cf_chl_rc_iThese cookies are intended for internal use, allowing Cloudflare to detect production issues for clients.session
cf_chl_rc_niThese cookies are intended for internal use, allowing Cloudflare to detect production issues for clients.session
cf_chl_rc_mThese cookies are intended for internal use, allowing Cloudflare to detect production issues for clients.session
__cfruidUsed by the Cloudflare content network to identify trusted web traffic.session
__cf_bmCloudflare's bot products identify and mitigate automated traffic to protect your site from malicious bots. Cloudflare places the cookie __cf_bm on end-user devices accessing customer sites protected by bot management or bot-fighting mode. The cookie __cf_bm is essential for the proper functioning of these bot solutions.session
__cflbWhen session affinity is enabled via Cloudflare's load balancer, Cloudflare sets the cookie __cflb with a unique value in the first response to the client's request. Cloudflare routes future requests to the same origin, optimising the use of network resources. In the event of a failure, Cloudflare sets a new cookie __cflb to direct future requests to the backup pool.session
_cfuvidThe cookie _cfuvid is set only when the site uses this option in the rate limiting rule, and is used solely to allow Cloudflare's WAF to distinguish individual users sharing the same IP address.session
cf_clearanceWhether CAPTCHA or Javascript tasks have been resolved.session
__cfseqSequence rules use cookies to track the order of requests made by the user and the time between requests, making them available through Cloudflare rules. This allows you to write rules that match valid or invalid sequences. The specific cookies used for sequence validation are called sequence cookies.session
cf_ob_infoThe cf_ob_info cookie provides information about: the HTTP status code returned by the origin web server; the Ray ID of the original failed request; the data centre serving the traffic.session

Google Tag Manager

Google Tag Manager спрощує управління маркетинговими тегами на вашому веб-сайті без змін коду.

NameDescriptionDuration
cookiePreferencesRecords the user's preferences regarding cookies.2 years
tdRecords statistical data about user behaviour on the website. Used for internal analytics by the website operator.session

Statistics

Statistics cookies collect information anonymously. This information helps us understand how visitors use our website.

Binotel widget

Віджет, який відслідковує дзвінки з сайту

NameDescriptionDuration
biatv-cookie2 years

Google Analytics

Google Analytics є потужним інструментом, який відстежує та аналізує трафік веб-сайту для прийняття обґрунтованих маркетингових рішень.

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NameDescriptionDuration
__utmzContains information about the source of traffic or the campaign that directed the user to the website. The cookie is set when GA.js is loaded and is updated when data is sent to the Google Analytics server.6 months after the last activity
__utmvContains user information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated each time new data is sent to the Google Analytics server.2 years after the last activity
__utmxUsed to determine whether the user is included in an A/B or multivariate test.18 months
_gaID used to identify users2 years
_galiUsed by Google Analytics to determine which links on the page are clicked30 seconds
_ga_ID used to identify users2 years
_gidIdentifier used to identify users for 24 hours after the last activity24 hours
_gatUsed to monitor the number of requests to the Google Analytics server when using Google Tag Manager1 minute
_gac_Contains information related to the user's marketing campaigns. This information is sent to Google AdWords/Google Ads when Google Ads and Google Analytics accounts are linked.90 days
__utmaID used to identify users and sessions2 years after the last activity
__utmtUsed to monitor the number of requests to the Google Analytics server10 minutes
__utmbUsed to distinguish between new sessions and visits. This cookie is set when the GA.js library is loaded and there is no existing __utmb cookie. The cookie is updated each time data is sent to the Google Analytics server.30 minutes after last activity
__utmcUsed only with older versions of Urchin Google Analytics, not with GA.js. It was used to distinguish between new sessions and visits at the end of a session.End of session (browser)

Marketing

Marketing cookies are used to track visitors across websites. The intention is to display advertisements that are relevant and engaging for the specific user.

Facebook Pixel

Facebook Pixel — це сервіс веб-аналітики, який відстежує та звітує про трафік на вебсайті.

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NameDescriptionDuration
_fbcUsed to track the last visit of the session.12 months
_fbpUsed to track the user across multiple sessions.3 months
frUsed to track the user across multiple sessions.3 months

Google Ads

Google Ads — це онлайн-платформа для реклами, яка дозволяє підприємствам створювати цільові оголошення, що відображаються у результатах пошуку Google та на партнерських сайтах.

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NameDescriptionDuration
__Secure-1PAPISIDA cookie used for targeting. It is used to create a user profile and display relevant and personalised Google advertisements.2 years
FPGCLAWGoogle uses cookies for advertising, including serving and displaying ads, personalising ads (based on your ad settings at g.co/adsettings), limiting the number of times an ad is shown to a user, disabling ads that you have chosen not to see, and measuring ad performance.90 days
FPGCLGBGoogle uses cookies for advertising, including serving and displaying ads, personalising ads (based on your ad settings at g.co/adsettings), limiting the number of times an ad is shown to a user, disabling ads that you have chosen not to see, and measuring ad performance.90 days
_gac_gb_Google uses cookies for advertising, including serving and displaying ads, personalising ads (based on your ad settings at g.co/adsettings), limiting the number of times an ad is shown to a user, disabling ads that you have chosen not to see, and measuring ad performance.90 days
_gcl_gbGoogle uses cookies for advertising, including serving and displaying ads, personalising ads (based on your ad settings at g.co/adsettings), limiting the number of times an ad is shown to a user, disabling ads that you have chosen not to see, and measuring ad performance.90 days
_gcl_gsGoogle uses cookies for advertising, including serving and displaying ads, personalising ads (based on your ad settings at g.co/adsettings), limiting the number of times an ad is shown to a user, disabling ads that you have chosen not to see, and measuring ad performance.90 days
_gcl_awGoogle uses cookies for advertising, including serving and displaying ads, personalising ads (based on your ad settings at g.co/adsettings), limiting the number of times an ad is shown to a user, disabling ads that you have chosen not to see, and measuring ad performance.90 days
ConversionGoogle uses cookies for advertising, including serving and displaying ads, personalising ads (based on your ad settings at g.co/adsettings), limiting the number of times an ad is shown to a user, disabling ads that you have chosen not to see, and measuring ad performance.90 days
__Secure-3PSIDA cookie used for targeting. It is used to profile the interests of website visitors and display relevant and personalised Google advertisements.2 years
__Secure-1PSIDA cookie used for targeting. It is used to create a user profile and display relevant and personalised Google advertisements.2 years
__Secure-1PSIDTSA cookie used for targeting. It is used to create a user profile and display relevant and personalised Google advertisements.2 years
__Secure-3PSIDTSA cookie used for targeting. It is used to create a user profile and display relevant and personalised Google advertisements.2 years
__Secure-3PSIDCCA cookie used for targeting. It is used to create a user profile and display relevant and personalised Google advertisements.2 years
ADS_VISITOR_IDA cookie file necessary for the use of options and web services on the site2 months
AECAEC cookies ensure that requests within the browsing session are made by the user and not by other sites. These cookies prevent malicious sites from acting on behalf of the user without the user's knowledge.6 months
__Secure-3PAPISIDForms interest profiles of website visitors to provide relevant and personalised advertisements through retargeting.2 years
__Secure-1PSIDCCA cookie used for targeting. It is used to create a user profile and display relevant and personalised Google advertisements.2 years

5. HOW TO MANAGE AND WITHDRAW CONSENT

On your first visit to the Website you will see a consent banner where you can accept all cookies, reject non-essential ones, or configure each category individually.

You may change or fully withdraw your consent at any time using the cookie settings button on the Website. Changes take effect immediately after saving. Withdrawing consent does not affect the lawfulness of processing carried out before the withdrawal.

You can also manage cookies directly in your browser — blocking them, deleting those already stored, or requesting notifications when new ones are set. Relevant instructions are available in the help section of your browser (Chrome, Firefox, Safari, Edge and others).

Please note: if you block strictly necessary cookies through your browser, certain functions of the Website may not work correctly.

6. DATA TRANSFERS TO THIRD PARTIES

Analytics and marketing cookies are set by third-party providers (Google, Meta, Binotel, Cloudflare), which may process data outside Ukraine and the EU/EEA. In such cases, transfers are carried out on the basis of Standard Contractual Clauses (SCCs) approved by the European Commission, or other safeguards provided for by law.

We do not sell data obtained through cookies to third parties.

7. YOUR RIGHTS

In relation to data collected through cookies, you have the right to access, rectification, erasure, restriction of processing, objection to processing, data portability, and the right to withdraw consent at any time. To exercise these rights, write to us at [email protected] — we will respond within 30 calendar days.

You can read more about your rights in the Privacy Policy for the website.

8. CHANGES TO THIS POLICY

We may update this Cookie Policy when new services are introduced or legislation changes. The current version is always available on this page together with the date of the last update.

© 2026 Carbook Soft LLC. All rights reserved.